My personal hero and t-shirt entrepreneur Johnny Cupcakes will be in Chicago tonight at 8 O'clock at the Bleeding Heart Bakery on 1955 West Belmont Avenue for The Back to Basics Suitcase Tour 2010.
If you need a little background check, Johnny Cupcakes it is a t-shirt company started in 2000 by "Johnny Cupcakes" himself, a college dropout whose success started from an idea and the trunk of a car. He started off making a few funny t-shirts with cupcakes on them because that was his nickname at work. After getting bombarded with questions about the t-shirts he decided to start to sell them purely out of supply and demand. He would sell his shirts out of the trunk of the band van when he was on tour. Eventually word of mouth led him to a fortunate series of events and in 2005 his success led him to opening up a store in his hometown of Hull, Massachusetts and that success led him to opening up a
shop on Newbury Street in Boston in 2006. Since then he has moved on to all types of apparel and accessories and you can buy just about anything with a cupcake on it.
I encountered Johnny Cupcakes when I was in eighth grade(2005). I was surfing in Hull and saw someone on the beach with one of his shirts and was in awe of how cool I thought it was. So with a little research and a friend of a friend who knew the kid, I got a ride to the store and bought my first Johnny Cupcakes t-shirt(pink with a yellow cupcake and crossbones) from Johnny Cupcakes himself. He was super a nice guy and complimenting me on my plaid shorts(which I probably wore for a straight week after that), signed a postcard for me(which I still have) and off I went, naive of how famous he was to become. Every since this encounter I have been following his success and been obsessed with his t-shirts. He is such a cool guy with a lot of creativity. Below are some of his sweet stuff:
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